Retail
Retail
Technology has long played a pivotal role in retailing. It has been the catalyst for change throughout retailing’s history. In recent times, the driving force has been information technology. The new waves of technology have put more information at retailers’ disposal opening big doors of opportunities. IoT holds a big promise for the retail sector and can transform the way business is done. AI and ML can help extend superior customer experience and emerging technologies like AR/VR can offer a complete immersive experience. The big question is how to implement this transformation, and how to handle the challenges. And for that you have OTSI.
Our Retail Solutions
Grocery Retail
Grocery Retail is becoming highly dynamic, competitive and complex with the rapid transformation & digitization of customer purchase path and industry disruptions. From personalized smart & convenient shopping experiences, to in-store digitization, to home delivery innovations to hyper local sourcing the grocery retail has been going through a continuous change
Fashion Apparel
Customers today not only want immersive and interactive customer journeys but also look forward for fun and one-of-a-kind experiences. According to analysts, the wave of digital disruption, pervasive personalization and need for faster time to market will impact the global fashion retailers, which will hover in a state of uncertainty.
Speciality Retail
Customers need for localized, customized and personalized experience will help specialize retail to thrive and grow. However, the arduous challenge is to keep pace with competition from the larger mass market retail counterparts who offer wider selection options and extremely competitive prices.
Existing Challenges
- Responding quickly and adapt to change
- Catering to changing customer demands
Existing Challenges
- Need to optimize processes and control costs
- Managing demand-driven supply chain management
- Simplify processes and offer customer convenience
Existing Challenges
- Create strong differentiation and unique selling points
- Need to understand the customer and have instant access to his information at all times
- Keeping the differentiation factor intact
How We Overcome
- Offer an Agile Development Method
- Use predictive models backed by AI /ML to predict consumer behavior and perform the right customer segmentation
How We Overcome
- Build digitized processes that reduce costs
- Proven forecasting and analytical models for prediction
- Complete digital transformation capabilities that enhance customer experience
How We Overcome
- Offer complete digital map for the business
- Link different data sources and customer touchpoints
- Offer personalized customer experience